Entrepreneurial Marketer Patrick Moran to Lead Mzinga’s Strategic Marketing Initiatives
Burlington, MA – October 28, 2008 - Mzinga (http://www.mzinga.com/pr/), the leader in enterprise social media and learning solutions for the workplace, marketplace, and extended enterprise, today announced that Patrick Moran has joined the company as Chief Marketing Officer (CMO).
In his new role, Moran is responsible for leading Mzinga’s overall marketing strategy, and will oversee corporate communications, brand development, demand generation, and social media marketing to support corporate growth and new customer acquisition.
Moran brings more than 15 years of marketing and entrepreneurial experience to Mzinga, having founded and held key roles at some of the most innovative and successful technology companies. Moran joins Mzinga from Cisco, where he served as Senior Director of Marketing for the Collaboration Software Group and was responsible for worldwide customer, Web, product, brand, and partner marketing.
“I have known Patrick for many years and he is one of the most skilled marketing professionals that I have ever worked with,” said Rick Faulk, CEO, Mzinga. “He brings a strong track record of implementing creative strategies that deliver results, and understands the value of enterprise social media in that process. His leadership will be an asset in extending Mzinga’s market presence and momentum.”
Prior to Cisco, Moran was senior director of marketing at WebEx and Intranets.com, a leading SaaS (software as a service) provider. In those positions, he was instrumental in elevating brand awareness, improving customer retention and loyalty, and managing global marketing teams. Moran also founded Essential.com, an energy and telecommunications marketplace for consumers and businesses, where he raised over $100 million in venture capital and grew the customer base to more than 250,000.
“Mzinga is a market leader in enterprise social media and learning, and has significant growth opportunities on the horizon,” said Patrick Moran, CMO at Mzinga. “I look forward to helping the company take advantage of those opportunities by extending our market reach and increasing awareness of our solutions around the globe.”
About Mzinga
Mzinga is the leading provider of business social media solutions that drive growth, innovation, and learning. Its’ combination of highly scalable technology, rich domain expertise, and moderation services enables businesses to harness the collective intelligence of employees, customers, and partners to achieve tangible business results. Marketing, customer service, and human resources professionals deploy Mzinga’s “pervasive community” solutions to achieve higher revenues, lower costs, greater workplace satisfaction, and improved customer support.
Headquartered in Burlington, Massachusetts, Mzinga services more than 1 billion monthly page requests from 40 million unique visitors in 160 countries worldwide.
Mzinga’s marquee list of customers includes such global brands as ABC, AOL, CBS.com, iVillage, Chevron Corporation, Johnson & Johnson, Marsh, Inc., Mercer, Prudential Financial, Deutsche Post World Net, and Depository Trust & Clearing Corporation. To learn more about Mzinga, visit http://www.mzinga.com/pr/. To join the conversation, visit http://www.mzinga.com/blogs/.
